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Strong advancements in sustainable and eco-friendly antimicrobial treatments coupled with the surge in demand for antimicrobial textiles in various sectors will favor the market growth. Manufacturers are increasingly focusing on antimicrobial compounds based on naturally occurring organic compounds, such as chitosan, tea tree oil and eucalyptus, to meet environmental concerns. Innovations in smart fabrics with antimicrobial additives and other features, including water absorption and UV protection are also on the rise.