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The air fryer accessories market size was valued at USD 212.5 million in 2023 and is anticipated to register a CAGR of over 4.2% between 2024 and 2032. As consumers increasingly prioritize healthier cooking methods, air fryers have surged in popularity. These devices allow users to achieve crispy, flavourful results like traditional frying but with significantly less oil, aligning with the growing trend of low-fat and oil-free diets.
For instance, according to the International Housewares Association, air fryer sales increased by 82% in 2023.This shift towards health-conscious eating has sparked demand for a variety of compatible accessories that expand the air fryer’s versatility. Accessories like baking pans, racks, skewers, and specialized cooking trays allow users to explore new culinary possibilities, turning their air fryers into multi-functional kitchen tools capable of much more than simple frying.
Report Attribute | Details |
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Base Year: | 2023 |
Air Fryer Accessories Market Size in 2023: | USD 212.5 Million |
Forecast Period: | 2024 - 2032 |
Forecast Period 2024 - 2032 CAGR: | 4.2% |
2032 Value Projection: | USD 305 Million |
Historical Data for: | 2021 - 2023 |
No. of Pages: | 225 |
Tables, Charts & Figures: | 275 |
Segments covered: | Product Type, Material Type, Price Range, End use, Distribution channel, Region |
Growth Drivers: |
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Pitfalls & Challenges: |
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The appeal of air fryer accessories has further been bolstered by the rise of home cooking trends, especially post-pandemic, as more people began preparing meals at home. According to a report by the U.S. Department of Agriculture, 55% of Americans cooked more meals at home in 2023 compared to pre-pandemic levels. The convenience and flexibility of air fryers fit well with these trends, enabling quick, healthy meals without extensive prep time or cleanup. As a result, consumers are experimenting with a wider array of recipes, sparking demand for accessories that support diverse cooking styles like baking, roasting, and grilling. From mini cake pans and pizza trays to multipurpose grilling racks, these add-ons allow users to create an expansive menu, maximizing the functionality of their air fryers while aligning with their healthy eating goals.
Air fryer accessories often face compatibility challenges due to the diverse range of air fryer models on the market, each varying in size, shape, and brand-specific design. These variations mean that not all accessories are universally adaptable, leading to a common issue where consumers purchase items that ultimately do not fit or perform as expected with their specific devices. This mismatch can result in consumer frustration, product returns, and negative reviews, impacting both customer satisfaction and brand reputation. For brands and retailers, addressing compatibility concerns is crucial to ensuring a positive user experience and fostering customer loyalty in this competitive market.
Consumers are looking for air fryer accessories that expand the appliance’s functionality, enabling techniques like baking, grilling, and dehydrating. Multi-tier racks, silicone mats, and perforated liners have become popular choices due to their versatility, allowing users to create a wide range of meals beyond traditional frying. Additionally, as environmental awareness grows, there’s a clear shift toward accessories made from sustainable, durable materials such as BPA-free silicone, stainless steel, and reusable non-stick liners. This trend reflects consumer demand for eco-friendly, high-quality products that prioritize both safety and sustainability in the kitchen.
The market is witnessing rapid growth, driven by the surging popularity of air fryers as a healthier cooking alternative and the trend towards diverse, home-cooked meals. Consumers are increasingly purchasing accessories like baking pans, racks, liners, and skewers, which not only enhance their air fryer's capabilities but also support various cooking styles and broaden meal variety. The market is shifting towards eco-friendly and durable materials, such as stainless steel and BPA-free silicone, reflecting consumers' growing preference for sustainability.
Social media plays a pivotal role, with recipes and cooking tips promoting specific accessories, further fueling consumer purchases. While challenges like compatibility with various air fryer models and competition from budget manufacturers persist, the market thrives on innovation, quality-centric branding, and the added convenience and flexibility these accessories provide to health-conscious and trend-savvy consumers.
Based on product type, the market is classified into baking accessories, grilling and frying accessories, cooking accessories, storage and organization accessories and others. Grilling and frying accessories dominated the market in 2023, acquiring a market of USD 63 million and is expected to grow at a CAGR of 3.9% during the forecast period from 2024-2032. The growth can be attributed to the core appeal of air fryers as a healthier alternative for achieving fried and grilled textures without excessive oil. As consumers increasingly seek to recreate crispy, fried, and grilled foods at home, accessories like grill racks, mesh trays, and fryer baskets have become essential for enhancing these capabilities in air fryers.
Based on end-user, the air fryer accessories market is segmented into residential and commercial. The Residential users dominated the market in 2023 by acquiring a market share of 72.3% and is expected to grow at a CAGR of 4% during the forecast period from 2024-2032. As more consumers prioritize healthy eating and home-cooked meals, air fryers have become a staple appliance in kitchens, offering a convenient way to prepare lower-fat versions of traditionally fried foods. The COVID-19 pandemic further accelerated this trend, as more people began cooking at home and experimenting with new recipes, often shared on social media.
North America accounted for market of USD 68.8 million in 2023 and is expected to grow at a CAGR of 4.4% during the forecast period from 2024-2032. The trend toward health-conscious, home-cooked meals has made air fryers a popular kitchen appliance, particularly in the U.S. and Canada, where consumers seek efficient and versatile cooking solutions. Additionally, the widespread influence of social media on culinary trends encourages consumers to explore various air fryer recipes, increasing demand for accessories that support diverse cooking techniques like baking and grilling.
China led the Asia Pacific air fryer accessories market in 2023 with a 31.7% share. The extensive manufacturing base and access to cost-effective production have allowed local companies to offer a wide range of accessories at competitive prices, boosting market penetration. Moreover, with a growing middle-class population, higher disposable incomes, and a strong interest in home cooking, consumers in China are increasingly investing in kitchen appliances that support healthier lifestyles.
Germany leads the European air fryer accessories market. Germany’s commitment to environmentally friendly products aligns with the growing availability of eco-friendly and durable accessories, such as BPA-free silicone and stainless-steel items. The market also benefits from Germany's well-established e-commerce infrastructure, making it easy for consumers to access a wide variety of accessory options.
The market, with prominent players, such as Philips, Breville and Ninja (SharkNinja) holds a market share of ~5%. Manufacturers are adopting strategic steps, such as mergers, acquisitions, partnerships, and collaborations, to meet the growing consumer demand and consolidate their position in the market.
Major players operating in the market include:
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