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Environmental concerns and increasing strict emission rules are driving the use of advanced traveler information systems to support eco-friendly transportation. For instance, in April 2024, the U.S. Environmental Protection Agency (EPA) proposed new federal vehicle emission standards to speed up the shift to cleaner vehicles and address climate change. These standards aim to improve air quality, especially in areas heavily affected by pollution. The EPA estimates these changes could prevent nearly 10 billion tons of CO2 emissions, which is more than double the total U.S. CO2 emissions in 2022.
ATIS provides real-time traffic updates and predictions, helping drivers avoid traffic jams and reduce idle time. This lowers fuel use and cuts greenhouse gas emissions. By promoting efficient travel habits, ATIS helps meet global climate goals and comply with government emission standards.
When combined with public transportation, ATIS encourages more people to use mass transit, reducing reliance on private cars and creating greener cities. This focus on sustainability appeals to environmentally conscious consumers and supports the social responsibility goals of businesses and local governments.
Companies operating in the market launching AI-based solutions to enhance transfer planning in the travel industry. For instance, in September 2024, Mobi.ai, a company specializing in AI solutions for the travel industry, partnered with Cyberlogic, a leading travel technology provider for major Tour Operators and Destination Management Companies (DMCs) to launch AITrip, an AI-powered tool for resource planning and optimization. This solution will improve transfer services for Cyberlogic’s global clients by using Mobi.ai’s AI technology to automate processes and quickly adjust plans during disruptions, increasing efficiency and enhancing the travel experience for thousands of travelers every day.
Implementing ATIS requires a large upfront investment, especially for setting up IoT sensors, advanced servers, and reliable communication networks such as 5G. This creates major challenges for many regions, particularly in developing economies. The costs go beyond hardware and include designing and integrating complex software systems and secure platforms for managing and sharing data. Budget limitations often cause delays or smaller-scale projects, reducing the potential benefits of ATIS.