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Growing demand for environmentally friendly and sustainable incontinence products, including biodegradable materials and reusable options to reduce environmental impact. Growing consumer awareness and demand for environmentally friendly, biodegradable, and reusable options in the Adult Incontinence Products segment to reduce environmental impact.
Continued development in online sales and e-commerce channels for adult incontinence products, offering convenience and a discreet way to purchase. Introduction of more stylish, discreet, and comfortable designs to reduce the stigma associated with incontinence products, focusing on better integration into daily lifestyles. The adoption of telehealth services and remote monitoring systems for managing incontinence, offering guidance and support for individuals and caregivers.