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The 360 degree camera industry is experiencing a significant trend driven by the demand for camera used for live streaming events. Events such as music concerts, sports and conferences are being shot using 360-degree camera which allow users to experience real time view from various angles, further enhancing the viewers engagement. Additionally, 360-degree camera has also been installed in various consumer electronics products such as smartphones, action camera and VR headsets. There has been a rise in the travel industry and content creation leading to increased demand for 360-degree cameras for creating engaging content.
Additionally, smartphone manufacturers are manufacturing models integrated with 360-degree cameras to set themselves apart from the competitive market. For instance, protruly darling has launched first smartphone with built in 360-degree camera allowing users to record and take photos from all the direction. Such innovation in the product lineup and demand from consumer electronics industry is driving the demand for 360-degree camera.